How Much Does an Exhibition Booth Cost in Malaysia?

The cost of an exhibition booth in Malaysia has four parts: floor space, the booth build, venue services, and people and logistics. Here is what goes into each one, with real space rates from Malaysian shows, so you can plan before you ask for quotes.

Floor space alone at Malaysian trade shows ranges from about RM500 to RM2,500 per m², depending on the show. The booth build, services and logistics come on top. For a custom booth, the build is often the largest single cost, and it depends mostly on size, height, materials and how much you can reuse.

Key takeaways

  • Exhibition booth cost in Malaysia = floor space + booth build + venue services + people and logistics.
  • Floor space at Malaysian shows runs from about RM500 to RM2,500 per m².
  • Shell scheme costs more per m² but less in total than a custom booth.
  • Structure, graphics and AV are usually the biggest build costs.
  • Reusing your booth and meeting form deadlines are the easiest savings.

How much does exhibition floor space cost in Malaysia?

Space is sold by the organiser, not your booth contractor. Published rates from recent shows:

  • IGEM · package: Space only · rate: RM2,300 / m² · minimum: 9 m²

  • IGEM · package: Shell stand · rate: RM2,400 / m² · minimum: 9 m²

  • PIFF 2025 · package: Local exhibitor · rate: RM500 / m² · minimum: 18 m²

  • Intelligent Manufacturing, KLCC 2026 · package: Standard booth · rate: USD445 / m² · minimum: 9 m²

  • Intelligent Manufacturing, KLCC 2026 · package: Raw space · rate: USD360 / m² · minimum: 18 m²

Rates are taken from each organiser's published packages and change every edition. Corner and island positions often cost extra.

Quick maths: an 18 m² space-only booth at RM2,300 / m² is RM41,400 before a single panel is built. Space only is usually a little cheaper per m² than shell scheme because nothing is included.

What does a custom booth build include?

If you book shell scheme, the walls, fascia and basic furniture are included in your space rate. If you book space only, your contractor quotes these lines:

  • Structure and carpentry: Size, wall height, curves, double decks, custom joinery

  • Graphics and printing: Backlit lightboxes, large wall wraps, acrylic or 3D logos

  • Electrical and lighting: LED strips, spotlights, lightboxes, number of circuits

  • Flooring: Raised platform vs carpet only, special finishes

  • AV equipment: Screen sizes, LED walls, sound, duration of rental

  • Furniture rental: Counters, display cases, lounge seating

  • Design: 3D concepts, revisions, technical drawings

  • Transport and labour: Distance, build-up and dismantle hours, night work

What venue and organiser fees should I budget for?

  • Electrical connection. Charged by phase and amperage. 24-hour supply is extra.

  • Rigging points. For hanging banners or truss, usually charged per point.

  • Non-official contractor fees. A refundable performance bond and a non-refundable admin fee if your builder is not the show's official contractor.

  • Late order surcharges. Most manuals charge more after the deadline.

  • Extras. Internet, water points, booth cleaning and storage.

What other exhibition costs are easy to forget?

  • Booth staff and their passes, uniforms and meals

  • Shipping or courier of products and display items

  • Giveaways, brochures and lead capture tools

  • Travel and accommodation for out-of-town teams

How can I reduce my exhibition booth cost?

  1. Reuse the structure. A booth designed to be stored and rebuilt spreads its cost over several shows. BCP regularly reuses client structures across events with light touch-ups.

  2. Lock the design early. Changes after production starts cost the most.

  3. Use modular walls with custom graphics. You get a branded look for less than full joinery.

  4. Size the power order correctly. Over-ordering wastes money and under-ordering causes trips on show day.

  5. Hit every form deadline. Late surcharges are pure waste.

  6. Get an all-in quote. Ask your contractor to include venue services, transport and labour so nothing appears later.

Every booth is different, so the fastest way to a reliable figure is a quote based on your floor plan. BCP quotes the build, graphics, electrical, AV, furniture, transport and labour in one document. Building at KLCC? Read our KLCC booth guide.


Frequently asked question






Want a quote for your booth?

Send us your show, booth size and floor plan. We will reply with a design direction and an itemised quotation.

Email: info@bcpgroup.com.my · Phone: +603 6262 2260

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  • At show rates of RM500 to RM2,500 per m², the 9 m² space alone costs about RM4,500 to RM22,500. A shell scheme package usually includes basic walls and furniture. A custom build on the same space adds the build, graphics and services on top.

  • Per square metre, shell scheme is usually slightly more expensive because the basic booth is included. In total, it is usually cheaper, because you skip the custom build.

  • Usually the structure and carpentry, followed by graphics and AV. Height, double decks and custom shapes increase it most.

  • Yes, if it is designed for it. Reusable booths need storage, transport and some refreshing between shows, but usually cost less per event than building new each time.

  • Confirm your budget when you book the space, ideally three months before the show, so design and production are not rushed.